There’s a purpose you would possibly really feel such as you’re consistently failing at this entire “well being and health” factor. And no, it’s not since you lack willpower, self-discipline, or data. It’s not since you’re “doing it flawed” or since you haven’t discovered the suitable exercise, meal plan, or complement stack.
It’s as a result of the system is designed so that you can fail. And hold failing.
Diet culture, a instrument of the patriarchy, was by no means constructed to make you wholesome, robust, or thriving. It was designed to maintain you exhausted, hating your body, and endlessly distracted from what really works.
Why? As a result of the more serious your physique picture, the extra doubtless you might be to spend cash on the thousands and thousands of “options” the wellness business has to promote you.
Briefly, the wellness business’s purpose is to make you a client for all times, all the time chasing the pot of gold on the finish of the rainbow as a substitute of doing the issues that truly work however don’t make them shit a great deal of cash.
What’s Food plan Tradition, Actually?
Food plan tradition is a system of beliefs that worships thinness, equates it with well being, and locations morality on meals and physique dimension. It thrives on the false promise that when you simply eat much less, train extra, and chase the ever-elusive “ultimate physique,” you’ll lastly be completely satisfied, worthy, and accepted.
However right here’s what eating regimen tradition doesn’t need you to know:
- Skinny isn’t the identical as well being.
- Shedding weight gained’t essentially make you happier.
- The “well being” business is a multi-billion greenback machine profiting off your insecurities.
Food plan tradition has roots deep in racism, patriarchy, and capitalism. It was constructed on the concept that self-denial is virtuous, that bigger our bodies are inferior, and that girls ought to stay small—bodily, mentally, and emotionally. And now, in its fashionable type, it morphs into new disguises: wellness tendencies, biohacking fads, “clear consuming” obsessions, and fat-burning exercises that depart you depleted reasonably than empowered.
The Value of Believing the Lie
Let’s discuss what occurs if you purchase into eating regimen tradition’s guidelines:
- You waste cash on issues that don’t work. Yearly, individuals spend hundreds of {dollars} on inexperienced powders, dietary supplements, meal plans, weight-loss packages, and boutique health memberships that promise transformation however depart them burnt out and empty-handed.
- You spend time obsessing over issues that don’t actually transfer the needle. Attempting to remove all “chemical substances” and “toxins” out of your eating regimen, doing “downside space” workouts to “snatch your waist” and “tone your thighs,” and following some influencer’s “hormone-balancing” protocol—in the meantime, you’re nonetheless exhausted, hungry, and questioning why nothing’s working.
- You lose connection along with your physique. Food plan tradition teaches you to disregard starvation cues, skip meals, focus purely on calorie burn, and override what your physique really wants. It tells us to mindlessly observe strict guidelines and relentlessly pursue “optimization” to the purpose the place there’s no pleasure or spontaneity in life.
- You get caught within the burnout cycle. Excessive exercises, meals restriction, and the relentless pursuit of weight reduction create a vicious cycle of exhaustion and self-blame. White-knuckling your strategy to well being gained’t work. In case you can’t hold doing it, it may’t assist you to within the long-term.
And the worst half? None of this crap makes you stronger, extra resilient, or extra succesful. Actually, most of it should solely lead you additional from bodily and psychological well being.
The Different: Work Smarter, Not Tougher
If you need actual well being, actual energy, and actual power, it’s important to reject eating regimen tradition’s bullshit and concentrate on what really works:
- Prepare for energy and sturdiness. Cease chasing calorie burn and begin lifting, sprinting, hopping, and transferring in ways in which make you extra resilient.
- Eat for power and efficiency. Ditch the obsession with slashing energy, reducing carbs, demonizing meals you take pleasure in, and “clear consuming” and as a substitute concentrate on fueling your physique correctly.
- Prioritize restoration and sleep. Essentially the most neglected, best instruments for actual well being. In case you’re not getting sufficient relaxation, a chilly plunge or inexperienced powder isn’t going to make a distinction in your life.
- Play the lengthy sport. Actual outcomes don’t come from fast fixes. They arrive from constant, clever, REPEATABLE effort over time.
The Forecast: We’re in a New Period of Ladies’s Well being
For many years, girls have been bought the identical recycled eating regimen tradition rubbish—simply wrapped in new, extra palatable packaging. But it surely’s clear we’ve entered a brand new period.
Extra girls are rejecting eating regimen tradition and demanding higher. They need energy, endurance, and vitality. They need coaching that builds them up as a substitute of breaking them down. They need vitamin that helps their power as a substitute of depleting it.
And it’s time we demand the wellness business change by rejecting their body-shaming, “get skinny at any value” strategy to advertising and marketing and the event of “options” that aren’t prone to make any distinction in our lives—besides maybe lightening our wallets.
Your Selection: Hold Enjoying the Recreation or Choose Out
So right here’s the actual query: Are you able to cease taking part in the sport that was designed so that you can lose? Are you able to shift your focus to the issues that truly matter—your energy, your power, your resilience?
In case you’re nodding alongside, if that is hitting dwelling, then welcome. You’re precisely the place you should be.
And are available take a look at our 1:1 and group teaching packages at Miles To Go Athletics the place the ideas outlined on this piece are our core tenets and are built-in into each facet of our teaching and our group.
As a result of we don’t must do eating regimen tradition. We will do robust, succesful, and unshakeable.
The selection is yours. Are you in? —Alison
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Alison Heilig is the Editor-in-Chief at FBG and Head Hypewoman at Miles To Go Athletics. She divides her time between operating, lifting, mountaineering along with her canines, snuggling along with her canines, and supporting robust girls on this planet (and training up those that aspire to be). You will discover and join along with her on IG @itsalisonheilig.
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